Website advice and articles mostly target business-minded people. Search Engine Optimisation (SEO) is primarily a science that aims to generate traffic to websites learn more. However this is often done with the goal of increasing the site’s revenue. Some websites may not have the goal of increasing revenue. These websites are not for church websites. Many churches operate as non profit organizations. While many churches want to share their message, they also rely heavily on donations. But they also view their websites in a non commercial manner. Many religious organisations and churches don’t even own websites. This is changing.

The majority of church websites are information-based. This information can be used to convert, encourage, and push certain streams of thought, as well as provide daily bible readings, religious materials, and other religious materials. You can also encourage church attendance by visiting local church websites. Many church websites are not commercially promoted because of their purpose. It is common for religious leaders to ignore the popular marketing advice, advertising systems (such Adwords), and other forms of promotion on websites because they are intrinsically tied with commerce. However, this is a mistake. Search Engine Optimisation is a key component of building an information-based website.

Search Engine Optimisation is comprised of two components. One, the external component involves link building. It also includes the internal, which is on-site optimization. This is critical to church websites. This allows you to take the information about your local church and make it more visible on the website. It also helps you get traffic from Search Engines for the Local Area. This increases the likelihood of people going to church. I made sure the website was optimised with keywords that related to the community as well as its activities. This will ensure that anyone searching for those activities within the area will be able to find the church in the listings. When a person moves to Mt Morgan they search for a church. The website for Peace Apostolic Community, which is prominently displayed in the Google Local Listings, is listed at the top (more details in a second) and further down in 6th place.